1
Eddie Jones' media advisor apologises for dig at 'slippery' RFU CEO
By Liam Heagney
RFU CEO Bill Sweeney has reportedly received an apology from Eddie Jones’ media advisor after a serious allegation attacking the England rugby chief was written in the comments section at the bottom of an online Times UK article that was published earlier this week.
Ever since Jones took on the England job for the 2016 Six Nations, he has always taken soundings from the Canberra-based David Pembroke, who has worked as his independent media advisor during the coach's time in charge in London.
Pressure has been heaped on the RFU in the wake of a deflating Autumn Nations Series campaign in which England won just one of four matches and their record of just five wins in twelve games during 2022 was the worst set of calendar year results since 2008.
Amid speculation that Jones’ position could now be under threat even though he is contracted through to the end of the 2023 World Cup in France, the Times published an article that revealed Richard Tingay had resigned as the England team doctor on Sunday and that another senior staff member was considering his future.
This report promoted a message from Pembroke that was published in the comments section under the article in which he branded Sweeney, the RFU CEO, as slippery and claimed he was briefing against England head coach Jones. He also called on RFU chairman Tom Ilube to investigate Sweeney.
“The chairman of the RFU must ask the CEO of the RFU did he or persons on his behalf leak the information published in the Times about the hockey coach and the doctor? Simple. If answer is yes, ‘Slippery’ Bill is a goner,” wrote Pembroke in the since-deleted comment.
Pembroke’s message suggested there must now be some tension in the working relationship between Jones and Sweeney with the RFU conducting a review into the national team’s latest set of deflating results. It has been speculated that the coach will come under greater scrutiny than in the previous reviews that followed underwhelming campaigns.
The Times went on to report that Pembroke was told that the RFU CEO hadn’t briefed against Jones and the media advisor has since apologised for the allegation.
Trending on RugbyPass
2
Israel Folau to make rugby return despite mid-week Lions disappointmen
3
Gregor Townsend: It’s the first time since 2000 that we’ve been to NZ
4
England hooker Luke Cowan-Dickie's club future appears done
5
Latest Comments
But he chose rightly or wrongly to play for Tonga. If he wanted to play for the ABs why didn’t he hold off?
Go to comments“A succession of recent ex-players going straight back into the game as coaches in their early 40’s would prob be enough to kill it stone-dead. Innovation would die a death.”
Would it? I do think one of the major differences between rugby and most other sports - which we’ve been overlooking - is the degree to which players are expected to lead team meetings & analysis sessions and the like. Someone like Owen Farrell has basically been an assistant coach already for ten years - and he’s been so under a variety of different head coaches with different expectations and playing styles.
“The most interesting ppl I have met in the game have all coached well into their sixties and they value the time and opportunity they have had to reflect and therefore innovate in the game. That’s based on their ability to compare and contrast between multiple eras.”
I don’t doubt that that’s true. But having interesting insights doesn’t necessarily mean you’ll be the best able to inspire a team, or the best at managing the backroom staff.
“Wayne Smith winning the WWC in his mid sixties three years ago prob means nothing to you but it meant a lot to him. It took him back to the roots of is own coaching journey.”
I don’t doubt that! But I don’t think coaches should be hired on the basis that it means a lot to them.
“The likes of Carlo Ancelotti and Wayne Bennett and Andy Reid all have a tale to tell. You should open your ears and listen to it!”
I agree! Never have I ever suggested otherwise!
Go to comments