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New Zealand Rugby make decision on Crusaders name change

The Crusaders' home ground, Christchurch Stadium. (Photo by Kai Schwoerer/Getty Images)

By NZ Herald

New Zealand Rugby chairman Brent Impey has confirmed the Crusaders will not be changing their name in 2020.

The Crusaders had been weighing up a name change since the Christchurch terrorist attack in March, but Impey today told Jim Kayes on Radio Sport that nothing would be changing next season.

“The reality is that adidas have got to make jerseys, there’s merchandising and that sort of stuff,” Impey told Radio Sport. “You can’t just change the name of a professional team when there are existing contracts.

“So definitely not. There’s no intention and never has been any intention that the Crusaders name would change in 2020.”

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Impey said a process was still in place to determine if the name would be changed long term.

“The process regarding the Crusaders name is setup, there’s a sub-committee of the New Zealand board working with the Crusaders board, to see which of the two options will be chosen – either a rebranded Crusaders name or a new name. There’s a process underway to do that, we don’t need to rush it.

“But they will be the Crusaders in 2020.”

New Zealand Rugby committed to changing the team’s contentious imagery and employed a research company to assess the merits of a name change following the March 15 mosque shootings which claimed 50 lives.

The Crusaders name, which they have held since Super Rugby began in 1996, winning a record nine championships along the way, has become a source of public contention as it was the title given to Christian armies who fought against Muslims early in the last millennium.

In March, New Zealand Rugby chief executive Steve Tew said passionate feedback had been heard on both sides of the debate but clearly the imagery of knights, horsemen and swords couldn’t be ignored for its negative connotations. Tew said Research First would consider two options for the 2020 season: retaining the Crusaders name but changing the branding and undertaking a complete rebranding.

This article first appeared on RugbyPass.com/nzherald.co.nz and is republished with permission

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S
SK 6 minutes ago
Broken hand or not, Richie Mo'unga is still New Zealand's best 10

Probably the best 10 in the world right now and his talents are confined to League one in Japan. What a shame. Would be a pleasure to see him play week in and week out for bigger teams especially the All Blacks. The fact that he is committed to League one for another year along with Frizzell is a clear indication of how happy these 2 are in Japan and is something for the AB’s to consider seriously. These players play fewer games per year than most players, have more time off and they are highly respected by the Japanese in the set up. The salaries are also great so its easy to see why so many SA, Aus and NZ players now call League One home. The AB’s have now for too long discarded players before their sell by date. This is especially true for players over 30 and players who leave the set up. This history of discarding players means that anyone that goes on Sabbatical or leaves now is seen as expendable and will have to come back and fight for their place. I was shocked when comments emerged from NZ that Jordie Barrett needs to come back and prove himself again especially as there are performers in Super Rugby stepping up. He has nothing to prove to anyone as he proves time and time again that he is world class whether in a Leinster Jersey or Hurricanes one. Also no new Super Rugby newbie will be able to replace the experience Barrett has at the international level so any talk of that is folly. Its the same with Richie Mo'unga and Frizell. You can understand why the AB’s keep the eligibility rules in place but lets be honest, the days of thinking that there is a ready made replacement ready to step up are gone so the pundits in NZ need to stop acting like many of their best are easily replaced. The gap between Super Rugby and international rugby has grown. Its time the AB’s face up to that reality or face up to the new reality of more sub par 70% win rate years.

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S
Spew_81 1 hour ago
Broken hand or not, Richie Mo'unga is still New Zealand's best 10

His family was financially secure before future in going to Japan. Now they will only have to work if they feel like it :)


It’s not like the amateur era, he would made about four million staying in New Zealand in the 2024-2027 cycle. He ultimately chose a few million extra going to Japan. Easy to understand if was still going to get the cold shoulder from the coaches. But Roberston poised to make Mo’unga the corner stone. It was Mo’unga’s chance to end the debate as to who was the best 10 in New Zealand.


Yes, it’s possible to get a career ending injury at any time playing rugby. But that doesn’t often happen. Even most really bad injuries only take one season to recover from (yes there are outliers, but that’s rare).


He could’ve been the difference between an All Black team that is second (probably lucky to be second) and an All Black team that is number one. Also, the current high earners only can earn highly because the New Zealand rugby system made them as good as they are. Beneficiaries of that system should look to give back to the system and to the fans. Yes, it’s a risk for the individual, but it’s a risk many took before him. New Zealand rugby is a fragile thing. The NZRU can barely make money most years. The sponsors won’t pay the same for a mid-ranked team as they will for team that is number one.


We’ve discussed this before and I know you see it the other way :)

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